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Generative Engine Optimization. How to be cited inside ChatGPT, Perplexity, and AI Overviews.

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Generative Engine Optimization (GEO): An Honest, Measurement-Driven Guide

Generative Engine Optimization (GEO) is how content gets cited by ChatGPT, Perplexity, Claude, and AI Overviews. The measured levers, and the rituals that don't.

GEOAdrian Nikolov10 min read

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